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VeriFone Media, exhibiting on stand TT450, has more than 5,500 London taxis fitted with payment terminals accepting credit card, contactless and NFC payments, so WTM visitors can catch a cab without having to worry about changing money or stopping for cash.
You can identify VeriFone Media taxis by the digital screens which can be found inside nearly 50% of its cabs, showing breaking news from Sky News.
The screens also provide a platform for digital adverts, which can be combined with traditional taxi liveries to give destinations maximum brand exposure.
source: WTM
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