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Phu Quoc: The Rising Star of Global Tourism Ahead of APEC 2027

July 8, 2026
Phu Quoc: The Rising Star of Global Tourism Ahead of APEC 2027

In an impressive leap forward in the global tourism landscape, Phu Quoc, Vietnam, has become a beacon for international travelers, welcoming nearly six million visitors this year alone. This surge has been significantly boosted by partnerships between major travel markets including China, the United States, South Korea, Russia, and others, as the island embarks on a transformation ahead of the upcoming APEC 2027 summit.

During the first half of 2026, Phu Quoc recorded over 5.7 million arrivals, marking a remarkable 30.2% increase when compared to the same period last year. With international visitors surpassing 1.3 million, up by 50.3%, this trend demonstrates the island’s burgeoning status as one of Asia’s fastest-growing resort destinations. The tourism industry’s boom has also contributed to a significant revenue increase—approaching US$1.2 billion—and indicates a bright future for sustainable travel experiences on the island.

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A New Era of Tourism for Phu Quoc

Phu Quoc’s trajectory points towards a new era, with the island’s accolades largely attributed to escalating demand from global tourism markets. Key players such as China, the United States, South Korea, and Russia are at the forefront, seeking out tropical getaways, luxurious resorts, and exclusive island experiences.

The influence of international tourism has been pivotal; a staggering 1.3 million overseas travelers flocked to Phu Quoc in the first half of this year, representing 65.7% of the annual international visitor success goal set by the island. This influx points to the growing allure and global appeal of Phu Quoc as a prime vacation spot.

Key Markets Driving Tourism Growth

The island’s burgeoning tourism landscape is intimately tied to increasing travel interest from key overseas markets. Notably, Chinese tourists have emerged as one of the most significant demographics, fueled by a renewed interest in international travel and Vietnam’s spectacular coastlines. Meanwhile, South Korean visitors favor Phu Quoc for its family-friendly attractions and upscale accommodations.

Russian travelers are also drawn to the island’s stunning natural beauty and hospitable resort environment. Additionally, long-haul markets, including travelers from the United States, are exploring the island’s offerings, which is contributing to a more diverse international tourist base that enhances its global recognition.

Significant Tourism Revenue Growth

Phu Quoc’s tourism sector is flourishing, with revenue that exceeded 31.5 trillion Vietnamese dong (approximately US$1.2 billion) in just six months. This figure represents a striking 46% growth compared to the same timeframe last year, demonstrating the island’s essential role in regional tourism economics, contributing over 80% of An Giang’s total earnings.

From luxury resorts to fine dining and diverse entertainment options, the increasing demand for leisure activities has bolstered Phu Quoc’s competitive edge in the Asian travel market. Investment in infrastructure and visitor services has heightened the island’s appeal and facilitated its expansion on the global stage.

Innovative Campaigns in Preparation for APEC 2027

As advancements continue, Phu Quoc has initiated a tourism transformation campaign aimed at elevating visitor experiences and maintaining its reputation as a top-tier travel destination. This initiative not only welcomes tourists but also engages local communities in responsible hospitality practices.

To further support tourists, a rapid response team has been established, ensuring safety and addressing any concerns. The goal is to cultivate a more professional environment, promoting positive interactions and visitor-friendly attitudes throughout the region.

The Promise of Sustainable and Digital Tourism Growth

Phu Quoc’s commitment to sustainable tourism is evident in its long-term development strategy, which prioritizes green innovation and digital transformation. These initiatives are essential for attracting high-value international travelers while also respecting environmental standards.

The island is also revitalizing its historical sites and cultural attractions to diversify tourist experiences, with an increased spotlight on eco-tourism. Implementing modern technological solutions is expected to streamline tourism management, enhance visitor engagement, and overall operational efficiency.

Aiming for Nine Million Annual Visitors

Buoyed by a robust first half, Phu Quoc is ambitiously targeting over nine million visitors for 2026, of which at least two million will be international tourists. This goal will be achieved through enhancing service quality, introducing diverse tourism products, and focusing on training personnel in hospitality and foreign language skills.

Enhanced safety measures, particularly in marine tourism, are also on the agenda, ensuring that speedboats and yacht services provide safe and reliable experiences for visitors.

Conclusion: Phu Quoc’s Bright Future

As Phu Quoc gears up for APEC 2027, significant developmental projects are in the pipeline that will reinforce its international tourism status. With 21 major projects underway, valued at around 137.1 trillion Vietnamese dong, the island is preparing to offer a modernized and sustainable environment for tourists.

In conclusion, Phu Quoc is emerging as a global tourism hub, driven by diverse international travelers and dedicated preparations for future events. The island’s tourism evolution emphasizes sustainability and high-quality experiences, setting the stage for a prosperous future in global travel.

Source: The post China Teams up with United States, South Korea, Russia and More Travel Giants in Driving Phu Quoc Vietnam’s Explosive Tourism Growth as Nearly Six Million Visitors Fuel a New Global Island Era Ahead of APEC 2027 first appeared on www.travelandtourworld.com.

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