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Home » News » Hawaii and Other States Team Up with Brand USA to Revitalize American Tourism: Everything You Need to Know

Hawaii and Other States Team Up with Brand USA to Revitalize American Tourism: Everything You Need to Know

May 21, 2026
Hawaii and Other States Team Up with Brand USA to Revitalize American Tourism: Everything You Need to Know

In an exciting development for travelers, Hawaii, alongside states like Texas, Nevada, Michigan, Oregon, Montana, New York, California, and Florida, is making strides toward rejuvenating American tourism. Brand USA has officially launched two impactful initiatives—Get Facts. Get Going. and American Originals—designed to enhance travel, cruise, and cultural experiences nationwide.

Hawaii: Where Island Charm Meets Digital Support

Hawaii integrates Brand USA’s initiatives at pivotal locations including the airports of Honolulu and Maui, as well as major resorts and cruise terminals. The Get Facts. Get Going. campaign delivers live travel updates, assisting international visitors with visa and entry processes, while the American Originals initiative showcases rich elements of Hawaiian culture, such as hula and traditional luaus. This strategic approach not only enhances the travel experience but also provides reliable information, ensuring that guests can confidently navigate Hawaii’s vibrant offerings.

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  • Key Features: Airport kiosks, resort info desks, online platforms
  • Tourist Impact: Accurate travel information, smooth entry processes
  • Cultural Highlights: Hula, luau experiences, volcano tourism
  • Operational Rollout: Airports, resorts, cruise terminals

Brand USA Initiatives Across Various States

Texas is similarly leveraging Brand USA’s campaigns at airports and conventions to provide essential travel details such as visa guidance and entry requirements. This central information network not only fosters a higher tourist turnout but also highlights the state’s unique culture—from the live music scenes in Austin to the historic essence of the Alamo.

Nevada incorporates these initiatives into its major tourist draws, including Las Vegas and Reno. Kiosks across hotels and visitor centers serve to equip travelers with crucial entry information, mingling this with local entertainment and cultural storytelling.

In Michigan, the Digital Implementation focuses on Detroit and its cultural offerings, from the Motown legacy to industrial history. Meanwhile, Oregon emphasizes boutique tourism through craft breweries and indigenous experiences, directly integrating these elements into its hospitality and visitor operations.

States like Montana marry natural beauty with cultural storytelling, offering tourist resources in national parks while ensuring a rich exploration experience. New York has transformed locations like Times Square into digital hubs for travel information, enhancing international visitors’ abilities to access vital details instantly.

California capitalizes on its iconic cities, ensuring accuracy in travel guidelines through integrated campaigns across hotels and airports. Florida amplifies its allure through its many themed attractions, while providing visitors with the latest travel updates, directly targeting high-volume tourist zones like Orlando and Miami.

Brand USA’s Comprehensive Campaign Overview

Brand USA unveiled a robust expansion of the “America the Beautiful” platform during the U.S. Travel Association’s IPW event. It presents two core initiatives: Get Facts. Get Going. and American Originals, both designed to attract international travelers amidst evolving travel landscapes. These campaigns offer real-time updates on visas, entry requirements, and cultural highlights across various states, making travel uncomplicated and exciting.

Campaign Initiative Key Features Purpose Highlighted Locations
Get Facts. Get Going. Real-time visa, fee, and entry info. Providing accurate travel information N/A
American Originals Travelogue storytelling series Promote culturally unique experiences Memphis, Monument Valley, New York City

By engaging in these initiatives, Hawaii and its state partners are committing to revitalizing the U.S. tourism sector. This integrated approach not only builds traveler confidence but also supports hotel occupancy and stabilizes cruise operations. With these campaigns in motion, American tourists and international visitors alike are invited to explore and appreciate the multifaceted cultural experiences available across the nation.

Source: The post Hawaii Joins Texas, Nevada, Michigan, Oregon, Montana, New York, California, Florida, and Other States to Propel American Tourism Recovery as Brand USA Launches Two Iconic Campaigns to Boost Travel, Cruise, and Cultural Experiences Across the Country This Year: Everything You Need to Know first appeared on www.travelandtourworld.com.

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